OUTDOOR BRAND
EXPERIENCEOUTDOOREXPLORE
The new colorway is creating retail demand before paid media peaks.+42%search demand
+28%store visits
3.6xpaid efficiency
+51%revenue lift
More launch inventory toward the Mountain region
Marketing Intelligence as a ServiceYour marketing data.
Your marketing data.
Clear answers.
Smarter decisions.
Tap connects your marketing data, finds what’s driving results, and turns it into clear next steps. An experienced quarterback and specialists work alongside your team, so you get the answer without adding headcount.
- 1One accountable human quarterback
- +Specialists brought in when you need them
- ∞Backed by a powerful system that never stops watching
tapWatching 8 sources
Reading your signals
ConnectedGoogle AdsMetaGA4SalesforceHubSpotCall trackingShopifySheets
15+years of marketing-data experience
10K+connections, ready on day one
2models built for brands and agencies
Yesproprietary signals welcome
✓permission-aware intelligence
The problem
Your marketers are wearing too many hats.
Signals are everywhere. Your team is already stretched thin. The work that keeps the lights on is crowding out the work that actually grows the business.
Today
Five jobs nobody hired for
Data PlumberConnecting, cleaning, matching data
Tap takes itReporting AnalystPulling reports, answering requests
Tap takes itPerformance InvestigatorFinding what changed and why
Tap takes itExecutive StorytellerTurning data into executive narratives
Tap takes itPlatform AdministratorManaging access, definitions and tools
Tap takes itHand off
With Tap
Back to the work that matters
CustomersUnderstand your audience
StrategyFind new opportunities
CreativityFocus on what works
DecisionsAct with confidence
GrowthDrive stronger results
Tap takes the work that keeps your team from marketing.Fewer hats. Better marketing.
How it works
Signals in. Answers out.
Not another report. Intelligence your team can act on, delivered by people who know what to look for.
01
Connect
Every platform, CRM, and spreadsheet in one governed view. 10,000+ connections, proprietary signals welcome.
02
Find
Tap notices what changed, investigates why, and separates the signal from the noise.
03
Act
Your quarterback delivers the answer, the next step, and the story to tell your boss or client.
“Our leads increased, but revenue didn’t. What changed?”
One morning with Tap8:12 AMTap noticesAn unusual lead-to-revenue pattern.
8:14 AMTap investigatesChannels, audience, response time, and conversion.
8:16 AMTap recommendsRestore the 15-minute follow-up workflow.
Before the meetingTap communicatesA client-ready summary, built for you.
From “What happened?” to “Here’s what we should do.”
All the power of Tap.
None of the system to navigate.
We don’t make your team learn another system. We set Tap up around the questions they ask, the work they already do, and the answers they need to deliver.
OUTDOOR BRAND
HOSPITALITY EXECUTIVE
Daily briefing
Good morning,
Elena.
- The Hill CrestHighest early weekend opportunity.
- The Hill CrestHigh occupancy; review availability.
- Maple GrovePace ahead of plan; review pricing.
- Executive briefReady for your review.
Start with intelligence
AGENCY
Agency Command Center
FRIDAY ACTION
Three clients need a new performance story before Friday.
Client health2 at risk
Revenue risk1 high
Story drawers3 pending
Data healthAll good
ClientOpportunityNext stepOwnerDue
CConquer BrandExpand retail media reachDraft storyAlexApr 10
BBOS RetailNew category creative testPrepareJordanApr 10
NNorth GroupOptimize budget allocationMake storyTaylorApr 11
THE TAP INTELLIGENCE SYSTEM
10,000+ connectionsGoverned evidenceBusiness logicPermissionsContinuous intelligence
Your organization can be complicated. Using Tap shouldn’t be.
QB
The quarterback
One strategist, fully accountable
Learns your business, calls the plays, owns the outcome.
The specialists
Depth on demand
Data, integrations, analytics, and strategy experts from TapClicks.
The system
Always on the field
Signals, evidence, analysis, and recommendations, running underneath.
Your team behind your team
A human quarterback. Not another login.
All the power of Tap, set up around the questions your team asks and the work they already do. The dashboard is there whenever you want to dig in. Your quarterback brings the answers either way.
Explore our playbook →Built for both
Brands and agencies. Same advantage.
Whether you’re answering to a CMO or a client, Tap is configured around the questions you get asked most.
For CMOs
“Which campaigns actually drove revenue last quarter?”
TAPThe answer, the evidence, and the slide for the board.
For marketing managers
“Why did cost per lead jump this month?”
TAPWhat changed, why, and the fix to make this week.
For growth teams
“Where are we leaving money on the table?”
TAPRanked opportunities with the numbers behind them.
For leadership
“Is marketing working?”
TAPA clear story in pipeline, revenue, and return.
Thousands of marketers. One advantage.
We’ve seen this before. We know what to do next.
We’ve watched thousands of marketers wrestle with the same problems. We know where teams get stuck, what strong teams do differently, and which questions are worth asking next. Tap brings that experience into your business.
01
Get it rightGoverned, verified data your whole team trusts.
02
See what others missPatterns from thousands of teams, applied to yours.
03
Decide betterRecommendations with the evidence attached.
04
Set the standardWe don’t want your team dependent on Tap. We want it exceptional.
From a client
Building your own reporting dashboard is like building your own car.
Sure, it might get you from Point A to Point B, but unless you’re an engineer, how confident are you that it’s built right?
Do what you do best and let the experts do what they do best. Tap gives you the speed, power, and marketing intelligence to go further, faster, and with greater clarity than you could on your own.
The choice is yours. It’s really not that hard… unless you just enjoy burning money!
Jamie SheppardCEO, Mauka Digital
Add the capability
Not the headcount.
Building this in-house means hiring an analyst, a data engineer, and a strategist, then buying the tools to support them. Tap gives you all of it, ready on day one.
Starting at$1,000/month
- Dedicated quarterback
- TapClicks specialist team
- The Tap intelligence system
Ready for what’s next
Tap into your potential.
Bring us the question your team keeps chasing. We’ll show you the answer Tap would give.
A powerful system underneath. A team behind you.